Uform
Retail & Showroom
The Challenge
Uform asked us to conceptualise a new physical space designed to challenge the traditional trade counter and showroom model.
As a leading supplier within the kitchen, bedroom and bathroom sector, they wanted to better understand how their environment could evolve to support changing customer expectations while elevating brand experience.
The ambition was to create a more progressive destination that balanced trade functionality with a stronger, more engaging customer journey.
What we did
We developed a strategic concept focused on rethinking the traditional supplier environment.
Our approach explored how spatial design could better support multiple customer groups, enhance product engagement, and create a more experience-led destination without losing the practicality essential to Uform’s trade audience.
Through strategic planning, customer journey thinking and brand-led design, we helped shape a concept that challenged conventional expectations of what a trade-focused showroom could be.
Insight & Strategy
Branding & Graphics
Concept, Design & Development
Technical Design & Drawings
Results
A forward-thinking concept that challenged the traditional trade counter and showroom model.
The concept repositioned Uform’s physical space as a more immersive brand environment, designed to engage with customers through stronger product interaction, considered customer journeys, and a more elevated overall brand experience.
Dean and his team deliver far more than simple design consultation. By spending valuable time getting into the mindset of the customer and planning specific objectives for the project – they feel like an extension of your team. Your goals become theirs and I was thoroughly impressed with the attention to detail, constructive feedback and counsel on high risk items. Absolutely recommend them for any project, big or small.
Let’s transform your space together
If you want to know more, get in touch – we’re always happy talking shop.
Contact usWorking with the Retail & Showroom Sector
Helping retailers to create engaging, inspiring stores – we have the experience to help you connect with customers, design captivating spaces and achieve your commercial goals.
How we can help you:
- Applying our creative imagination and commercial intelligence to solve a range of retail problems – being more sustainable, creating impact, relocating or rolling out new stores.
- Gaining an insight into your customers – their motivations and desires – to make the most effective, impactful use of your space.
- Translating an online experience or brand vision into a new physical space – helping you successfully take your first steps into ‘bricks and mortar’ retail.
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